Northfield Ops
High fitReady
VP Sales / mid-market outboundAustin, TX
- Phone
- (512) 555-0148
- alex.hart@northfieldops.co
Owns the outbound function directly, 85-person firm inside the 51-200 target band, and posted two SDR openings in the last 60 days
Proof
See what the handoff looks like before you ever talk pricing.
Review the illustrative preview and comparison. Sample records are fictional and labeled clearly. Propspect is designed to feel more like a shortlist than a spreadsheet dump.
Sample deliverable
A researched lead list structured for your outbound workflow.
Not a raw export. The frame below plays a short sample of how a researched account lands on the list: role, location, contact, and the reason it qualified.
Directional workflow impact
Delivery
Most first lists within 24-48 hours of completed intake
Research load
Less manual list building
Handoff
Cleaner handoff into outreach
Demo1/3
Matched lead 1
Illustrative sample. These contacts are fictional and are not a file you can download.
Propspect vs. generic list building
PropspectGeneric list / scrape tool
ICP-matched targetingBuilt against the agreed ICP filtersBroad search criteria or exported filters
AI-assisted prioritizationAI helps scale research prioritization against your criteriaManual sorting or unranked exports
Propensity / signal layerHiring, tech, funding, growth, and related public signals when in scopeOften firmographics and titles only
Function-level targetingChecks what the contact actually ownsUsually stops at company and title
Human reviewChecked against your criteria before deliveryNo fit review before export
CRM-ready deliverySheet, CSV, or CRM-ready handoffRaw file, cleanup required
Rework if list misses criteriaFilters adjusted and relevant portion rerunNo built-in rework process
ICP-matched targeting
Propspect
Built against the agreed ICP filters
Generic list / scrape tool
Broad search criteria or exported filters
AI-assisted prioritization
Propspect
AI helps scale research prioritization against your criteria
Generic list / scrape tool
Manual sorting or unranked exports
Propensity / signal layer
Propspect
Hiring, tech, funding, growth, and related public signals when in scope
Generic list / scrape tool
Often firmographics and titles only
Function-level targeting
Propspect
Checks what the contact actually owns
Generic list / scrape tool
Usually stops at company and title
Human review
Propspect
Checked against your criteria before delivery
Generic list / scrape tool
No fit review before export
CRM-ready delivery
Propspect
Sheet, CSV, or CRM-ready handoff
Generic list / scrape tool
Raw file, cleanup required
Rework if list misses criteria
Propspect
Filters adjusted and relevant portion rerun
Generic list / scrape tool
No built-in rework process
Ready to talk through your ICP?
Submit your intake details or book an ICP discussion.