Prospecting done properly

AI-assisted, signal-driven lead lists built around your ICP.

Propspect uses AI-assisted matching, propensity signals, and human review to identify the companies and decision-makers most relevant to your offer, so your team can spend less time building lists and more time starting conversations.

What you get

The service

Done-for-you research and list building, not a self-serve database

How it is built

AI-assisted, ICP-matched, and signal-driven targeting beyond job titles alone

Before it reaches you

Human-reviewed against your criteria, then handed off as CSV, Sheet, or CRM-ready file

You define the ICP. We use AI-assisted research, propensity signals, and human review to deliver the list.

Generic list purchases and scraping tools give you volume. Propspect gives you a researched list built against your ICP.

Fewer bad-fit accounts.

Negative filters are applied before delivery, not left for reps to clean up later.

Less SDR research time.

Contacts are enriched and checked for function fit so your team can move faster into outreach.

Faster list handoff.

Most first lists move from completed intake to a CRM-ready handoff within 24-48 hours. Complex ICPs may take longer.

Agency

What is Propspect?

Propspect is a done-for-you B2B prospect-research and lead-list agency. We use AI-assisted matching, highly specific ICP criteria, propensity signals, and human review to build lists of target companies and decision-makers. We are not a generic lead database or self-serve SaaS product.

Propensity signals

What we mean by propensity signals

We look for observable signals that may indicate a company is more likely to need your solution now, including relevant hiring activity, technology changes, funding, growth, market expansion, and public discussions of problems related to your offer.

These signals help prioritize research. They do not prove a contact is ready to buy.

How it works

Three steps from ICP to a list your team can use.

Step 1

Define your ICP

Share your target industries, company sizes, roles, locations, propensity-signal preferences, exclusions, and any custom criteria.

Step 2

We research and prioritize

Propspect sources companies and contacts, applies AI-assisted ICP matching and propensity indicators, and completes a human review against the agreed ICP.

Step 3

Receive a list for your outbound workflow

Get a structured prospect list that has been checked against your criteria and is ready for the outreach process your team already runs.

What you receive

A custom, ready-to-use B2B prospect list based on your ICP.

Structured for your team to move into outreach. Full deliverable and pilot details live on What you get.

  • Target company name, website, industry, company size, and location
  • Relevant decision-makers, titles, and the function they actually own
  • Business email and phone when those fields are in scope for the engagement
  • ICP-fit rationale: why the account and contact qualified, not just a raw export
  • Propensity and intent indicators when in scope: hiring, tech changes, funding, growth, expansion, and related public signals
  • Delivery as CSV, Google Sheet, HubSpot, or Salesforce-ready file
  • Rework on the relevant portion if the list misses the criteria agreed at intake
Positioning

What Propspect does, and does not do.

We are a research and list-building agency. We use AI-assisted matching and human review. We do not sell software, and we do not run your outreach.

Does

Builds ICP-specific company and contact lists

Does not

Sell a self-serve SaaS database

Does

Uses AI-assisted matching plus human review for list quality

Does not

Sell self-serve AI software or promise guaranteed buyers

Does

Handles research, targeting, data structuring, and list compilation

Does not

Hand over a broad, unfiltered dump of contacts

Does

Supports your outbound motion with better inputs

Does not

Replace your sales team

Does

Delivers prospects for email, calling, LinkedIn, or account-based sales

Does not

Promise booked meetings or revenue from a list alone

Does

Works from an agreed targeting plan

Does not

Run cold-email or outreach campaigns
How it works

See the full targeting and review process.

From intake and exclusions to human review and CRM-ready delivery.

Explore the process
Proof

Review the sample preview and comparison.

See how Propspect differs from generic scraped lists and what the final handoff looks like.

View proof
What you get

Understand the deliverables and pilot scope.

Review what affects scope, how lists are delivered, and how a pilot engagement is framed.

See deliverables
Start here

Ready to map your ICP or get a lead plan?

Submit your targeting details on the contact page, or book a 20-minute ICP discussion.

Get Your Lead Plan